Go Behind the Magic

Headshot of Chrissy Williams

Alum Chrissy Williams reflects on how her time at Brockport set her up for success as a member of Disney’s Advertising team.

Q: Tell us a little bit about yourself & why you chose Brockport.

A: Although I grew up in Wisconsin, I never would have imagined attending college in upstate New York. However, when Coach John Feeney invited me for a recruiting visit for the Brockport Gymnastics team, I knew it was an opportunity I couldn’t pass up.

Stepping foot on campus for the first time, I felt an indescribable sense of belonging that confirmed I was meant to be there. Despite not knowing anyone in the area, I took a leap of faith that changed my life forever.

Q: Can you describe your role as Senior Manager of Client Communications?

A: I’m immensely grateful for my career at The Walt Disney Company, where I have dedicated over a decade of my life. Currently, I serve Disney’s Advertising team, as a Senior Manager of Client Communications. I play an integral role in crafting captivating stories to engage advertisers.

Q: How did your experience at Brockport impact your career trajectory?

A: My exposure to a wide range of internships and professional opportunities helped me to clarify my career aspirations. The networking opportunities that came with these experiences expanded my network, which I continue to maintain to this day. What sets Brockport apart is the exceptional people who make up its community. I’ve even maintained close relationships with my previous professors, and they’ve continued to guide me even beyond my time at Brockport.

Q: Can you describe your most significant academic accomplishment (research, internship, job placement, leadership, etc.)?

A: During my senior year at Brockport, I was selected for the President’s Council, where I acted as a representative of the Student Athlete Advisory Committee. With this experience, I collaborated with fellow leaders across campus to promote positive change. Additionally, my internship opportunities provided me with invaluable professional experience, and opened doors for me into the world of professional sports.

Q: What would you tell a future student interested in Sports Management or Communications?

A: Both the Sports Management and Communications industries are highly competitive, so it’s important to build on essential skills throughout your time in college. Skills that are important within both industries include a strong work ethic, staying up to date with current trends, and being open to new experiences. 

Additionally, gaining hands-on experience through internships, volunteer work, or extracurricular activities can be highly beneficial, as it helps you build a portfolio and develop your skill set.

Finally, it’s essential to stay curious and maintain a strong sense of creativity. The ability to think outside of the box and come up with innovative ideas is highly valued in any profession.

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